Simplicity mixed with research, intelligence and a touch of boldness. Welcome to Ditroit.
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Over more than a decade, LeBron James became a dominant force in the NBA and fundamentally redefined the game with his unique skill set and versatility. LeBron can proficiently play multiple positions and contribute to scoring, rebounding, as well as offensive and defensive plays.
That’s why Nike partnered with this basketball legend to design a technical shoe that could enhance his outstanding abilities on the court. And here comes our interpretation of this performing product, capable of harnessing LeBron’s energy with a secure fit and an updated cushioning system.
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Razor-sharp reflections, contrasty silhouettes, and a strong limited color palette are just a few elements defining a fresh minimalistic language to highlight the ultimate Big Bang Meca-10 Black Magic 45mm by Hublot.
This bold product showcase, developed in 2022, is a slick collection of beauty shots – enhancing the design features of the watch, as well as the different components and the movement – captured with a graphic, succinct, and almost editorial approach.
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DDD is a 3-day event that attracts a wide range of communication professionals coming from all over the world, all blended into a single vibrant audience.
This diverse & eclectic network of personalities mirrors in our film through a variety of abstract 3D objects that only interact once in contact with a shape that behaves differently. We describe the latter as «INTRUDER», and it personifies “communication” itself.
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We were tasked with reworking some elements of contemporary pop culture to reinterpret the AF1, to mark the undeniable bond between sports and the high-end street style of Riccardo Tisci.
These visual reproductions were featured in “We believe in the power of love” a short movie shot by Luca Finotti for the Dunk Lux campaign.
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This commercial was commissioned by Fendi and produced in collaboration with Withstand Film, to promote the new Fendi Jungle eyewear collection.
The client’s demand was for us to imagine a jungle-inspired environment around their eyewear. So we took up the challenge and came up with the original concept of a revisited luxurious jungle.
