Simplicity mixed with research, intelligence and a touch of boldness. Welcome to Ditroit.
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We finished up 2020 with a fresh new campaign for Kit Kat in collaboration with our French reps Passion Paris and the NYC-based agency Droga5.
This charming TV commercial was created for the launch of the new Kit Kat bars on the international market. They are called THiNS and the name says it all.
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Molasses, a range of flavored liquid tobacco, is the real protagonist of this joint effort with &Reale agency. The product packs included colorful paints and brushstrokes, shaped differently for each flavor.
The client’s call was to use these design assets, animate them into some mood shots, and eventually combine them with some product shots.
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We were tasked with reworking some elements of contemporary pop culture to reinterpret the AF1, to mark the undeniable bond between sports and the high-end street style of Riccardo Tisci.
These visual reproductions were featured in “We believe in the power of love” a short movie shot by Luca Finotti for the Dunk Lux campaign.
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This commercial was commissioned by Fendi and produced in collaboration with Withstand Film, to promote the new Fendi Jungle eyewear collection.
The client’s demand was for us to imagine a jungle-inspired environment around their eyewear. So we took up the challenge and came up with the original concept of a revisited luxurious jungle.
